Entrepreneurship, historically dominated by men, has seen a notable rise in women who are breaking barriers across industries. Driven by passion, creativity, and an entrepreneurial spirit, many women have emerged as formidable leaders, transforming businesses and industries alike. One such inspiring figure is Marissa Shipman, wife of Andre Hakkak, the CEO of White Oak Global Advisors, who has made significant strides in the cosmetics industry.
From her early ventures to founding a successful cosmetics company, Marissa’s journey embodies determination, creativity, and a desire to carve her own professional identity. Supported by her husband, she transitioned into entrepreneurship, navigating both successes and failures. Her story reflects the modern entrepreneurial spirit, one driven by vision, resilience, and partnership.
The Early Days: A Spark of Entrepreneurial Passion
Raised in New York City, Marissa Shipman always had an innate drive for creativity and business. She pursued higher education at Tulane University, where her interest in the arts and beauty deepened. It wasn’t long before Marissa realized her passion for creating products that blended beauty with sustainability. She envisioned a cosmetics line that was not only high-quality but also environmentally responsible.
Encouraged by her husband, Andre Hakkak, Marissa took her first significant step into the entrepreneurial world in 2007 by co-founding Julep Beauty alongside Jane Park. Julep was a bold endeavor in an already crowded market, aiming to create innovative and cruelty-free beauty products. However, like many startups, Julep faced several challenges. Despite the eventual downfall of Julep, Marissa remained undeterred, taking valuable lessons from the experience.
The Birth of theBalm Cosmetics
Determined to create a brand that would resonate with consumers and fulfill her vision of ethical beauty, Marissa Shipman founded theBalm Cosmetics. Starting from humble beginnings, she began creating lip balms in her home kitchen. What started as a small, handmade product line quickly grew into a renowned brand.
Marissa’s mission for theBalm was clear: to produce high-quality, cruelty-free cosmetics that were talc-free, paraben-free, and inspired by retro charm. With its playful packaging and commitment to ethical standards, theBalm quickly gained popularity. Over the years, it became known for its fun yet practical makeup products, including bronzers, eyeshadows, and lipsticks, all with a vintage flair.
One of the keys to theBalm’s success was Marissa’s focus on sustainability. Long before it became a mainstream trend, she championed eco-friendly practices in product formulation and packaging. This approach not only set theBalm apart from its competitors but also established Marissa as a forward-thinking entrepreneur in the beauty industry.
Growth and Recognition
The success of theBalm is a testament to Marissa Shipman’s perseverance and innovative mindset. Over time, the brand expanded its product range, offering over 100 different items in its catalog. What began as a modest business transformed into an international sensation, with products sold in over 100 countries worldwide.
In 2024 alone, theBalm generated an impressive $24.9 million in revenue, cementing its place in the competitive cosmetics industry. The brand’s flagship store in San Francisco’s vibrant Valencia Street district remains a hub of activity, showcasing the full range of products that have gained a loyal following among beauty enthusiasts.
While theBalm continues to thrive, Marissa has extended her influence beyond the beauty industry. She actively supports charitable causes and is involved with Project Glimmer, a non-profit organization that empowers young women through gifts and mentorship programs. Her involvement in philanthropy underscores her commitment to making a difference in the lives of others, both through her business and her charitable work.
The Power Couple: Marissa Shipman and Andre Hakkak
Behind Marissa’s entrepreneurial success is a strong partnership with her husband, Andre Hakkak. As the CEO of White Oak Global Advisors, Andre has built a reputation for his leadership in finance, while Marissa has carved out her own space in the world of beauty and cosmetics. Together, they form a dynamic power couple, each excelling in their respective fields while providing unwavering support to one another.
Their relationship is marked by mutual respect and a shared vision for success. While Andre’s role as a business leader differs from Marissa’s creative endeavors, they have found common ground in their approach to leadership and innovation. Both believe in fostering collaboration, creativity, and sustainability in their professional lives.
The couple’s decision to sell their lavish Gables Estates Mansion for $13.6 million in 2020 and move into the luxurious Pinecrest Mansion stirred curiosity among industry insiders. This high-profile real estate transaction reflected their personal taste for luxury and their savvy financial decisions. While real estate is a world away from cosmetics, it showcased their ability to make bold moves in various domains.
Challenges and Triumphs
Marissa Shipman’s journey to success has not been without its share of challenges. From the setbacks of Julep Beauty to navigating the complexities of the cosmetics industry, she has faced numerous obstacles. Yet, her resilience and ability to learn from failure have allowed her to bounce back stronger each time.
The rise of theBalm is a testament to her determination and commitment to her vision. By focusing on ethical practices, embracing innovation, and staying true to her core values, Marissa has built a brand that not only resonates with consumers but also stands the test of time.
A Lasting Legacy
Marissa Shipman’s story is one of perseverance, creativity, and collaboration. From her early days as an aspiring entrepreneur to her current status as a successful cosmetics mogul, she has consistently demonstrated the qualities of a visionary leader. Alongside her husband, Andre Hakkak, Marissa continues to inspire others with her entrepreneurial journey and dedication to philanthropy.
Her ability to balance personal life with professional ambitions, while remaining true to her values, makes Marissa Shipman a role model for aspiring entrepreneurs. Her success in the cosmetics industry serves as a powerful reminder that with passion, hard work, and unwavering support, it is possible to achieve greatness.
Personal Info Point List:
- Full Name: Marissa Shipman
- Spouse: Andre Hakkak
- Education: Tulane University
- Notable Ventures: theBalm Cosmetics, Julep Beauty (co-founder)
- Philanthropy: Board member of Project Glimmer
- Net Worth: Over $14 million (combined with spouse)
- Notable Real Estate: Pinecrest Mansion
